15 Years of Partnership and Progress

15 Years of Partnership and Progress
Partner Perspectives

The partnership between Retail Solution and Technologies (RST) and TSC Auto ID began over 15 years ago, during the early stages of the Indian market for barcode printers. From the outset, our focus was on creating a sustainable and long-term business relationship, starting with desktop printers and growing from there.

Building Success Through Collaboration

Working closely with the TSC Auto ID team led by Mr. Jolly, RST invested strategically to ensure the swift availability of products in India. This proactive approach allowed us to expand the portfolio and establish a strong market presence across various product categories. The collaboration quickly evolved, driving remarkable growth and fostering a robust business ecosystem.

Achieving Market Leadership

TSC Auto ID’s product range, known for its quality and performance, became a game changer. By ensuring local availability of printers and spare parts, we set ourselves apart from competitors. Over time, TSC Auto ID grew from being a desktop printer provider to a comprehensive manufacturer addressing diverse application needs, including mobile printing. Today, with the continued support of Mr. Jolly’s team, we have achieved significant milestones, including $10 million in revenue in 2024.

Innovation Driving the Future

At RST, we have always aligned with TSC Auto ID’s commitment to innovation. Advancements in RFID, linerless printing technology, and high-performance print engines have enabled us to cater to modern market demands. The addition of Printronix Auto ID products further enhances the portfolio, empowering us to stay at the forefront of industry trends and opportunities.

A Shared Vision for Growth

Our partnership with TSC Auto ID is rooted in shared values and a commitment to excellence. As a value-added distributor, RST is dedicated to advancing enterprise and channel business while ensuring sustainability for all stakeholders. We are excited about the opportunities ahead and remain focused on achieving new milestones together.